
0-20 Million in a Year
Marketing
Internet Marketing: The Internet is the next marketing domain. Are you
prepared? This course will show you where to properly invest your time and money. You will
also learn the pitfalls that cost you thousands of dollars. In addition, we will teach you
the best elements of a web site, e-mail marketing, and the secrets to doing business on
the Internet.
Consumer Direct Marketing: Many Realtors spend tens of thousands of
dollars trying to perfect the right approach to the consumer. This module takes the guess
work out of your marketing efforts and shows you what works and what does not. In
addition, you will know the expected return on your investment based on the types of
advertising you choose to use.
Designing Your Marketing Materials: Most Realtors are not graphic
designers. Instead of going out and getting business, they spend hours behind a computer
trying to come up with the right message. This module takes the guess work out of
designing marketing materials and gives Realtors the sources for all of their marketing
needs. You will learn what the professionals know and how to implement your next marketing
project.
Developing a "Get Noticed" Marketing Campaign: With the constant
barrage of Realtors calling on your clients, if you don't stand out, you will not get
their business if you do not stand out. This module will teach you the basic principles
that every public relations and Fortune 500 company know about how to get your name out as
the person to call for a mortgage loan.
Day-by-day Marketing Assignments: Sometimes it is hard to come up with
innovative marketing that will enhance your business. This program gives you a month of
assignments which leads into many months of high production.
Presenting with Flair: Giving a presentation to Realtors, corporations, or
first-time homebuyers does not take an actor, but it does take skills that keep your
audience interested, participating and wanting more. Learning these skills can greatly
increase your business. We will take you step-by-step into putting together and presenting
a knock out seminar. Included in this module are two seminars that clients cannot resist
and role playing.
Marketing Expired Listings & FSBO: There are concrete techniques used
by both the country's top producers to reel in listings that have expired and people who
are trying to sell their homes themselves. After all, most FSBO and expired listings will
re-list with another Realtor, and that Realtor should be you. This course will teach you
how to out-market your competition, ensuring you that listing.
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